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This week we met with Michael Redbord, who is the general manager of the Service Hub at Hubspot. Michael has worked with various companies of different shapes and sizes and helped mold their marketing plans, traffic acquisition methods, and competitive online strategies.

Our topics include:

  • Why is making customers more successful the key to business growth?
  • How Hubspot came to be and the rest of its origin story.
  • Recommendations and guiding principles for successful scaling and team growth.
  • The importance of empathy for providing quality customer service.
  • How to create a customer-centric strategy for your startup?

Connect with Michael:

 

What's Next?

Learn skills that will make you the sharpest person in the Boardroom: 

https://humanresources.teachable.com/

 

Like This Episode? Leave a tip!
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Today we’re joined by Dan Moyle, who is the Chief Marketing Officer at Interview Valet, a company that provides podcast guest marketing service. Dan is also a published author and a fellow podcaster. He is currently hosting The Storytellers Network.

Our topics include:

  • What are the three things people need to know about inbound marketing?
  • How can people use inbound marketing to grow their business?
  • How should you approach doing marketing in the so-called “boring” industries?
  • The importance of figuring out where your potential buyers hang out on the internet.
  • What are some of the metrics you can use to assess your inbound marketing campaigns?
  • Should you be thinking about getting into video marketing for your business?

Connect with Dan:

 

What's Next?

Learn skills that will make you the sharpest person in the Boardroom: 

https://humanresources.teachable.com/

 

Like This Episode? Leave a tip!
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Our guest for this week is Julie Ann Sullivan, a podcaster, a speaker and an international best-selling author. Julie Ann is a business culture expert, with a goal to create workplace cultures where people want to come to work.

Our topics include:

  • How and why is business culture important?
  • Are millennials affecting current workplace trends and how?
  • The understanding of loyalty and how the concept has changed over the years.
  • Julie Ann’s thoughts on the SHRM Blog Squad.
  • Useful tips for attending conferences.

Connect with Julie Ann:

 

 

What's Next?

Learn skills that will make you the sharpest person in the Boardroom: 

https://humanresources.teachable.com/

 

Like This Episode? Leave a tip!
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Listen: iTunes | Podbean | Spotify
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HR Outsourcing for Small Businesses and Startups:
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For this week’s episode, we’re joined by Rocky Romanella, the founder of 3SIXTY Management Services LLC. He has more than 40 years of executive level experience. His areas of expertise include development and implementation of high-level strategies, merger and acquisition integration, and operations management, to name a few. This is Rocky’s second time on the show. He was also our guest in episode 79, which you can check out here.

Our topics include:

  • What is balanced leadership and how can it help you?
  • Why is the “telling-people-what-they-want-to-hear” approach destructive to your work and the company?
  • What are some of the costs associated with being a leader?
  • The foundations of being a good leader.
  • How should you approach dealing with enthusiasm issues?

Connect with Rocky:

What's Next?

Learn skills that will make you the sharpest person in the Boardroom: 

https://humanresources.teachable.com/

 

Like This Episode? Leave a tip!
---
Listen: iTunes | Podbean | Spotify
Connect: IG | T | FB | Website | Sponsor
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HR Outsourcing for Small Businesses and Startups:
00:0000:00

This week we met with Jörgen Sundberg, an employer brand consultant, and founder and CEO of Link Humans. Jorgen has a background in recruiting, and in 2009 he started a company with the idea of helping employers develop a brand strategy, in order to reach the right humans.

Our topics include:

  • What are some of the current biggest trends in employer branding?
  • How is technology affecting the way employees are looking at employer brands?
  • Are today’s employees selfish?
  • Is the current business climate suitable for new entrepreneurs?

Connect with Jörgen:

 

What's Next?

Learn skills that will make you the sharpest person in the Boardroom: 

https://humanresources.teachable.com/

 

Like This Episode? Leave a tip!
---
Listen: iTunes | Podbean | Spotify
Connect: IG | T | FB | Website | Sponsor
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This episode is powered by Jumpstart:HR, LLC
HR Outsourcing for Small Businesses and Startups: