101 - How to Tell a Really Compelling Brand Story + PR "US Marine Corps Style" @ SXSW ft. Paul Cabellon

How to Tell a Really Compelling Brand Story + PR "US Marine Corps Style" @ SXSW

ft. Paul Cabellon

 

Key Quotes:

Define truth in a way that is both palatable and charming.

Your reputation is built on performance.

Do you have what it takes to tell a compelling brand story? How do you position your brand to succeed if it just bombed in the media? Why is deep thinking so incredibly important for your morning routine?

Paul Cabellon, Communications Strategist & Storyteller at Intellectual Ventures stops by to share his perspective on defining your narrative in media based on his years of Military, Defense, and Silicon Valley Public Relations experience. We talk mosquito-killing lasers, Under Armour, Donald Trump, and Paul's awesome panel at SXSW (login and vote here: http://panelpicker.sxsw.com/vote?_ga=2.148807351.1870947806.1502194247-1952374754.1502194247)

 

Connect with Paul on LinkedIn: https://www.linkedin.com/in/paulcabellon 

 

Tags: Marketing, Public Relations, Adaptive Communication Strategies, Under Armour, Donald Trump, Jumpstart:HR, SXSW, US Marines, Intellectual Ventures

 

Get Social: 

Joey Price // 

IG - www.instagram.com/joeyvpriceHR  

T - www.twitter.com/joeyvpriceHR

FB - www.facebook.com/joeyvprice 

 

Listen: 

iTunes - https://itunes.apple.com/us/podcast/business-life-coffee-entrepreneurship-life-hacks-personal/id1031048631?mt=2

Podbean - www.businesslifeandcoffee.podbean.com

SoundCloud - www.soundcloud.com/businesslifeandcoffee 

 

Connect: 

Twitter - www.twitter.com/bizlifecoffee 

Instagram - www.instagram.com/businesslifeandcoffee

Facebook - www.facebook.com/businesslifeandcoffeee  

Website - www.businesslifeandcoffee.com 

 

Music: http://www.bensound.com/royalty-free-music